Bad web design isn’t just frustrating—it can drive potential customers away in seconds. Lets dive into the the most common website icks and more importantly, how to fix them to create a smooth, user-friendly experience that keeps visitors coming back for more.
Slow speed struggles
Studies show that if a page takes more than three seconds to load, visitors start bouncing faster than a checkout line at closing time.
Quick Fixes for a Faster Site:
- Compress images to reduce file size
- Minimise unnecessary animations or scripts
- Use a reliable hosting provider
- Enable caching and content delivery networks (CDNs)
Speed matters. A fast website keeps visitors engaged and encourages them to stick around.
Mobile mishaps
We live in a mobile-first world, and if your website isn’t playing nice with smaller screens then you’re losing visitors. A site that works perfectly on a desktop but turns into a jumbled mess on a phone is a big no-no.
How to Fix Mobile Mistakes:
- Use a responsive design that adapts to different screen sizes
- Make buttons big enough to tap easily
- Test your site on various devices to spot issues
- Avoid large blocks of text—keep content scannable
Pop-Up Purgatory
Pop-ups can be helpful – but too many, too soon, or too intrusive? That’s just downright annoying. Imagine walking into a store and immediately being bombarded with salespeople shoving flyers in your face. That’s how users feel when they’re hit with endless pop-ups.
How to Use Pop-Ups the Right Way:
Limit pop-ups to one well-timed offer
Give users an easy way to close them
Use exit-intent pop-ups instead of instant interruptions
Keep the content valuable—make it worth their while
Link deadends
Clicking a link only to be met with a 404 error is like sending your customers on a scavenger hunt with a bad prize at the end. Broken links create a bad user experience and make your site look unprofessional.
How to Fix It:
- Regularly check and update links
- Set up 301 redirects for moved pages
- Use tools like Google Search Console to spot broken links
Navigation Nightmare
Confusing navigation is one of the biggest reasons users leave. If your visitors need to click 10 times just to find your contact page, something needs to change.
How to Improve Navigation:
Keep menus simple and logical
Make important links (like Contact, Services, Shop) easy to find
Add a search bar for quick access
Ensure the menu works well on mobile
Users should find what they need in seconds.
A great website isn’t just about looking good—it’s about seamless user experience, fast loading times, and easy navigation.
If your website is guilty of any of these icks, it might be time for a refresh! Get in touch today to chat more about how I can help and to clear up any questions you may have.
